Online Marketing Services

ticketing systems

Trusted by many tourist attractions across the UK, our online Ticketing Solution "Digi Tickets" provides a modular suite of online ticketing services to enable ticket sales to be generated through the Internet and fulfilled via multiple on-site redemption options, including unique order codes, bar codes and SMS text messages.

The value of online ticket sales is expected to grow at an average of 16% per year over the next three years, becoming a circa £10 billion per year market by 2012. In addition to enabling tourist attractions to take advantage of the rapid growth in online ticketing, integrating web-based ticketing solutions offers an array of tangible benefits, including: -

Generate sales during 'buying mode'

Many tourist attractions have invested heavily in the creation and promotion of their own website to engage and excite potential visitors. If this is successfuly achieved, the visitors will be keen to purchase a ticket there and then - without an online ticketing system, this is likely to cause frustration and increases the risk of losing a potential visitor.

Increase visitor spend during their visit

When a visitor purchases a ticket in advance, it greatly increases the likelihood of a higher spend on the the day. As well as improving cash flow, ancillary sales through channels such as gift shops and cafe's can also be improved through the implementation of a ticketing system.

Improve cash flow

Traditional ticket sales channels provide revenue at the point a customer enters an attraction. With online ticketing, customers regularly buy tickets for an attraction that they may not be visiting for weeks or in some cases, months. With full payment taken up front, cash flow is immediately improve upon integrating an online ticketing solution. Furthermore, the reliance of peak season sales is reduced with sales being spread more evenly throughout the year.

Sell tickets all day, every day, all year round

An online ticketing solution will generate ticket sales round the clock with no demands or additional costs placed on administrative or personnel resources, thereby reducing reliance on a call centre or sales team.

Sell tickets globally

Sell your tickets to holidaymakers and business travelers located across the globe without excessive marketing overheads. Reach customers around the world through a combination of your own website and third party sales channels.

Reduce queueing times / streamline POS

Tickets that have been pre-purchased online can easily be integrated with 'Fast Track' systems such as bar code scanners, automated turnstyles, SMS texts or touch screen kiosks. This improves visitor flow through entry points during busy periods as it reduces time spent at a manned desk requiring payment.

Special Offers / Promotion Codes

When running a special offer or a seasonal promotion, codes can be integrated into online sales channels based on a variety of different offer criteria including buy one get one free, admit one child free with every adult, or a £ / % discount based on the value of the purchase.

An environmentally friendly solution

Using paperless, online solutions is a green solution by comparison to traditional methods of ticket sales and delivery. Minimise your impact on the environment through moving to an online ticketing system.

Integration with marketing campaigns

Capture a wide range of visitor demographics to assist with planning and delivering future marketing campaigns.

To find out more about Digi Tickets, please visit our dedicated mini-site www.digitickets.co.uk

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